Dear Santa: this ultra glamorous 1939 Rolls-Royce Phantom III Cabriolet is on the top of our Christmas wish list. It’s impossible to not be rendered to its sexy, sleek lines achieved by Henri Labourdette, who designed this object of fantasy in France right before the war. Surely sitting in one of these will beckon us back to the days of Art Deco.
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Since 1904 Rolls-Royce has created instantly recognizable motor cars that have made the marque an enduring icon all over the world. Inspired by some of the most evocative cars ever built, we have the great privilege of taking this legacy into the future.
rom its beginnings in Paris in the early 20th Century, the Art Deco movement was a response to an era of rapid development of technology and the innovative use of new materials. Geometric shapes, recurring motifs and stylised images featured heavily across Art Deco design. Simplicity in form, sweeping lines and streamlining gave the movement an appeal that shocked convention, but delighted high society.
The 1939/47 Rolls-Royce Phantom III “Vutotal” Cabriolet by Labourdette is now in the John Rich Museum collection, started off as a standard Phantom III designed by Henry Royce. It was re-envisioned by coachbuilder Hooper and Co. in 1938 with a Sedanca de Ville body style, then showed off in Europe before being tweaked for the U.S. market.